Custom designed from scratch gear for Lead businesses, schools, teams, churches, and crews. Proofs in 24 hours, delivered in 5 to 7 days.
In-house designers turn napkin sketches and old low-res logos into print-ready vector art. Free with every order, proof in 24 hours. For Lead, that comes with published pack pricing and door delivery in 5 to 7 business days.
Census numbers put Lead at about 3,000 people on 2.1 square miles of South Dakota, all of it covered by the same tracked shipping. Nearby crews are already in the coverage circle, with Central City, SD (1 mi), Deadwood, SD (3 mi), Crook City, SD (8 mi) sharing the identical pack rates and timelines. For the military community, Ellsworth Air Force Base sits about 33 miles away, well inside our normal unit-order routes.
The whole process runs remote: rough idea in, free designer-built proof back, written approval, and finished gear delivered to Lead.
Custom Design demand around Lead does not stop at the town line. Crews from Central City (1 miles out) order through the same process, which is why coverage is priced by pack, never by zip code.
Typography matched to the era, from Vietnam-period stencil to modern athletic block. Nobody chases an order here. Your contact tells you where it stands before you have to ask.
A single visual system covering everything the event prints. One point of contact owns your order from first proof to delivery confirmation.
Merch collections designed with selling in mind, not just decoration. Nobody chases an order here. Your contact tells you where it stands before you have to ask.
A phone photo of a faded shirt becomes clean, print-ready vector art. A real designer, not an upload widget, checks every file before it goes near production.
Insignia drawn correctly, with trademark rules respected and flagged. Youth and adult cuts run side by side in the same pack at the same price structure.
Describe it in a sentence; a designer builds it and proofs it within 24 hours. One point of contact owns your order from first proof to delivery confirmation.
The shop runs on habits borrowed from the people we serve: accountability by name, honest reporting, and deadlines that do not slide. Lead customers feel the difference on the first order.
Part of the job is refusing bad orders. When the art, the garment, or the date is wrong, saying so before you pay is the service.
Ninety seconds in the Design Lab gets you a complete number: garment, print, sizes, upcharges, and shipping, all before any contact form.
The right blank depends on budget, season, and how hard the gear will be worn. For Lead customers, these three earn their keep.
When the design is the product, the garment dyed heavyweight makes it feel like a brand, not a handout. We handle the art, the sizing spread, and the deadline. You handle handing them out.
Streetwear concepts belong on the 7.5oz max heavyweight with an oversized front or full back. Nobody chases an order here. Your contact tells you where it stands before you have to ask.
The proving ground for new art, with an 80-color palette to frame it perfectly. Deadlines get treated like formation times, not suggestions.
The gap between what you have and what a press needs is our designers job to close, free with any order. Whatever the starting point, the output is the same: clean vectors, correct insignia, a proof within 24 hours, and unlimited revisions until you approve it in writing. Only then does anything print.
The Design Lab offers the self-serve path, with your art positioned on real product photos and the total priced as you go.
Budget planning for Lead customers starts with real numbers. This is our light cotton tee pack pricing with the front print already included.
| Quantity | Pack price | Per shirt | Shipping | Add back print |
|---|---|---|---|---|
| Pack of 10 | $180 | $18 ea | $18 | $4 ea |
| Pack of 15 | $250 | $16.67 ea | $18 | $4 ea |
| Pack of 20 | $320 | $16 ea | $20.99 | $4 ea |
| Pack of 25 | $375 | $15 ea | $20.99 | $3 ea |
| Pack of 50 | $700 | $14 ea | $22.99 | $2 ea |
| Pack of 100 | $1200 | $12 ea | FREE | $2 ea |
Back prints add per piece at the rate shown, dropping to $3 at 25 pieces and $2 at 50. Oversized full body fronts add $3 per piece under 25 pieces and $2 at 25 or more, and sizes 2XL and up add $6 each under 25 pieces or $4 each at 25 or more. Heavier garments follow the same pack structure at their own price points, all shown live in the Design Lab.
Kick it off however suits you: describe the concept in the quote form or drop your art straight into the Design Lab. Polish is not required at this stage.
A real designer, not an algorithm, sends your proof within 24 hours. You change it as many times as it takes to be right.
Production waits for one thing only: your written sign-off on the proof. That signature is the contract for exactly what prints.
From approval, count 5 to 7 business days to your door. If the event is sooner, ask about rush and get a straight yes or no.
Your art and specs stay on file, so reorders match the first run exactly, down to the ink.
Production plus shipping to Lead addresses runs 5 to 7 business days standard, tracked the whole way. Shipping is free at 100 pieces and flat rated below that, exactly as shown in the pricing table above.
The roster is the packing list: every size counted into the box, tracking issued at pickup, and any shortage or transit damage made right at our cost without argument.
Order ten, order fifty, order five hundred: 10 pieces is our floor, and for your Lead crew, bigger packs simply pull the per-piece price down.
File quality is our problem, not yours: vectors are ideal, 300 DPI PNGs work, and weak files get redrawn at no charge.
Yes. We ship to all 50 states and to APO and FPO addresses for deployed and overseas service members.
Yes, and without giving up your email: the Design Lab keeps the complete total, packs to shipping, on screen while you design.
Standard production plus shipping takes 5 to 7 business days. Rush options are available on many orders, tell us your date and we answer honestly.
Always, at no charge. A designer takes your rough input, redraws it print ready, and has a proof in your inbox inside a day, with unlimited revisions after.
More answers on the full FAQ page.
Zoom out to custom design across South Dakota, back to the Lead hub, or into the custom design deep dive. Other services in Lead: Screen Printing, Embroidery, DTG and DTF Printing, Sublimation, Banners and Signs.
The sequence never changes: free 24-hour proof, your written sign-off, then production at the price you already saw.