Custom Design for Russell: free 24-hour proofs, published pack pricing, and tracked delivery in 5 to 7 business days.
In-house designers turn napkin sketches and old low-res logos into print-ready vector art. Free with every order, proof in 24 hours. For Russell, that comes with published pack pricing and door delivery in 5 to 7 business days.
From one end of Russell to the other, 1.2 square miles, the shipping promise does not change: 5 to 7 business days, tracked. The same run covers the neighboring communities too: Winder, GA (2 mi), Bethlehem, GA (3 mi), Statham, GA (5 mi) all order from the same shop at the same published pricing. Robins Air Force Base, around 96 miles from Russell, anchors the local military community we print for every week.
The whole process runs remote: rough idea in, free designer-built proof back, written approval, and finished gear delivered to Russell.
Custom Design demand around Russell does not stop at the town line. Crews from Winder (2 miles out) order through the same process, which is why coverage is priced by pack, never by zip code.
Faded, blurry, or tiny source art gets redrawn into crisp vectors. Bring a rough idea, even a phone photo of a whiteboard, and our designers make it print ready at no charge.
Crests and emblems built with correct heraldry and licensing rules observed. Rush timelines get quoted honestly. If we cannot hit the date, we say so before you pay a cent.
Start with words alone: the design team turns a description into finished art. Deadlines get treated like formation times, not suggestions.
The year on the shirt sets the type style, and the team knows the difference. A real designer, not an upload widget, checks every file before it goes near production.
Shirts, banners, and signage drawn as one matched system. Packs mix garment colors freely, so squads, shifts, or grade levels can each get their own.
A tight little product line, designed to move at the table. Reorders match the first run exactly because we keep your art and specs on file.
We built this company on a simple standard: print it like the name on it matters. For Russell customers, that means honest timelines, real proofs, and no excuses on delivery day.
That standard cuts both ways. If your art needs work or your timeline is impossible, we tell you up front and offer the fix, because a bad shirt with our print on it costs us more than the order.
Ninety seconds in the Design Lab gets you a complete number: garment, print, sizes, upcharges, and shipping, all before any contact form.
Start from the garment and the rest follows. Among Russell customers, these three blanks carry most of the orders, each designable online on its real photos.
Streetwear concepts belong on the 7.5oz max heavyweight with an oversized front or full back. Start from a napkin sketch if that is what you have. Turning rough into print ready is the job.
Most new designs land on the Classic first. 80 plus colors means your art gets the exact backdrop it needs. A real designer, not an upload widget, checks every file before it goes near production.
Put the design on washed heavyweight cotton and it stops being a shirt and starts being merch. Deadlines get treated like formation times, not suggestions.
Finished files are welcome but never required. A faded photo, a hand sketch, or three sentences of description all become professional vector art at no charge, proofed back to you within a day. The revision count is unlimited, the approval is in writing, and production does not move an inch until that approval exists.
Hands-on types can skip the wait entirely: the Design Lab puts your art on the actual garment with the price updating live.
Start the budget from the real numbers: published light cotton tee packs, front print built into every figure Russell customers see.
| Pieces | Total | Each | Ship | Back print add |
|---|---|---|---|---|
| 10 pieces | $180 | $18 ea | $18 | $4 ea |
| 15 pieces | $250 | $16.67 ea | $18 | $4 ea |
| 20 pieces | $320 | $16 ea | $20.99 | $4 ea |
| 25 pieces | $375 | $15 ea | $20.99 | $3 ea |
| 50 pieces | $700 | $14 ea | $22.99 | $2 ea |
| 100 pieces | $1200 | $12 ea | FREE | $2 ea |
Add-on pricing is deliberately boring: back print per the table (later $3, then $2), oversize front $3 or $2 by volume, extended sizes $6 or $4 by volume. That is the complete list, and the Design Lab computes it live before any quote is written.
The first step is just getting the idea out of your head: type it into the quote form or mock it up in the Design Lab, rough edges and all.
Twenty-four hours gets you a designer-built proof on the exact blank you chose. Iterate freely until it is right.
Production waits for one thing only: your written sign-off on the proof. That signature is the contract for exactly what prints.
Standard turnaround is 5 to 7 business days from approval to doorstep, with rush available when the calendar demands it.
The specs live in our archive permanently: same art, same colors, same result, on demand.
The timeline to Russell addresses is fixed and published: 5 to 7 business days door to door, production included. Shipping rates are flat, visible in the table, and free from 100 pieces.
Orders ship boxed and counted against your size roster, with tracking sent the day they leave. If anything arrives short or damaged, photograph it and send it over, and we correct it at our cost.
The extended-size rule fits in one line: add $6 per piece below 25 total, $4 per piece at 25 or more. The Design Lab applies it automatically.
Custom work does not come back: due to custom orders, all work is finalized and no returns are accepted. The protection is up front instead, a free proof that must be approved in writing before anything prints, so check sizing and art carefully at that stage.
Our minimum is 10 pieces. Packs for your Russell crew begin at 10, the per piece price falls as the count climbs, and shipping goes free at 100.
Send whatever exists. Vectors print perfectly, high resolution PNGs print clean, and anything below that gets redrawn free by the design team before it goes near a press.
Yes. We ship to all 50 states and to APO and FPO addresses for deployed and overseas service members.
Yes. The Design Lab shows live pack pricing, back print costs, size upcharges, and shipping as you build your design.
Five to seven business days, all in, from approval to arrival. Rush exists for real deadlines and gets an honest yes or no up front.
More answers on the full FAQ page.
The Russell coverage page shows the full picture, custom design statewide zooms out, and the service page covers the method itself. Other services in Russell: Screen Printing, Embroidery, DTG and DTF Printing, Sublimation, Banners and Signs.
The sequence never changes: free 24-hour proof, your written sign-off, then production at the price you already saw.