Custom designed from scratch gear for Russell businesses, schools, teams, churches, and crews. Proofs in 24 hours, delivered in 5 to 7 days.
In-house designers turn napkin sketches and old low-res logos into print-ready vector art. Free with every order, proof in 24 hours. For Russell, that comes with published pack pricing and door delivery in 5 to 7 business days.
Russell is home to about 3,600 people across 3.8 square miles, and every one of those addresses is inside our standard 5 to 7 day delivery window. Nearby crews are already in the coverage circle, with Bellefonte, KY (1 mi), Flatwoods, KY (1 mi), Ironton, OH (2 mi) sharing the identical pack rates and timelines. The closest major installation is Wright-Patterson AFB, roughly 119 miles out, and unit orders from there run through this same process daily.
The whole process runs remote: rough idea in, free designer-built proof back, written approval, and finished gear delivered to Russell.
A typical week of custom design orders from this corner of Kentucky mixes Russell crews with neighbors like Bellefonte, 1 miles over, all running through the same designer, the same proof cycle, and the same tracked delivery.
Unit art drawn right the first time, with anything trademark-sensitive flagged early. Ask for the honest option and you get it, even when it is the cheaper one.
A sentence of description is enough input for a full designed proof inside a day. Ask for the honest option and you get it, even when it is the cheaper one.
The year on the shirt sets the type style, and the team knows the difference. Nobody chases an order here. Your contact tells you where it stands before you have to ask.
A single visual system covering everything the event prints. Rush timelines get quoted honestly. If we cannot hit the date, we say so before you pay a cent.
A small collection designed to sell, not just to exist. Mixed sizes and colors in one run are standard here, not a special request.
The rescue service: old logos rebuilt as clean vector files that print sharp forever. Reorders match the first run exactly because we keep your art and specs on file.
This shop exists for the military community, and it shows in how orders run. Deadlines are treated like formation times, proofs are honest instead of optimistic, and when Russell customers call, a person who owns the order answers.
It also means we say no when we should. If a design will not print well at the size you want, or a date cannot be hit, you hear it before you spend money, not after.
Upload art or add text in the Design Lab, set sizes and quantities, and the full estimate, shipping included, is on screen before you give anyone your email.
The right blank depends on budget, season, and how hard the gear will be worn. For Russell customers, these three earn their keep.
Max weight, boxy drop, oversized print field: the streetwear formula. Reorders match the first run exactly because we keep your art and specs on file.
Most new designs land on the Classic first. 80 plus colors means your art gets the exact backdrop it needs. The proof comes first and it is free, so what arrives is exactly what you signed off on.
Serious designs deserve the garment-dyed heavyweight, which reads brand rather than handout. The second order takes two minutes because the first one is archived down to the thread color.
Finished files are welcome but never required. A faded photo, a hand sketch, or three sentences of description all become professional vector art at no charge, proofed back to you within a day. The revision count is unlimited, the approval is in writing, and production does not move an inch until that approval exists.
Hands-on types can skip the wait entirely: the Design Lab puts your art on the actual garment with the price updating live.
Start the budget from the real numbers: published light cotton tee packs, front print built into every figure Russell customers see.
| Pieces | Total | Each | Ship | Back print add |
|---|---|---|---|---|
| Pack of 10 | $180 | $18 ea | $18 | $4 ea |
| Pack of 15 | $250 | $16.67 ea | $18 | $4 ea |
| Pack of 20 | $320 | $16 ea | $20.99 | $4 ea |
| Pack of 25 | $375 | $15 ea | $20.99 | $3 ea |
| Pack of 50 | $700 | $14 ea | $22.99 | $2 ea |
| Pack of 100 | $1200 | $12 ea | FREE | $2 ea |
Add-on pricing is deliberately boring: back print per the table (later $3, then $2), oversize front $3 or $2 by volume, extended sizes $6 or $4 by volume. That is the complete list, and the Design Lab computes it live before any quote is written.
Start in the Design Lab on the exact garment we print, or send whatever you have through the quote form. Rough ideas are welcome, that is what the free design service is for.
Twenty-four hours gets you a designer-built proof on the exact blank you chose. Iterate freely until it is right.
Your written approval is the gate. Until it exists, nothing prints; once it exists, exactly that design prints.
Approval to doorstep runs 5 to 7 business days as the default, faster when rush is booked and honestly refused when it cannot be.
Everything about the run gets archived, which turns every future reorder into a one-line email.
Every order ships tracked to Russell addresses with standard production plus shipping at 5 to 7 business days. Free shipping kicks in at 100 pieces, and pack shipping rates below that are published, not surprises at checkout.
Before sealing, every carton is counted against the size roster, and tracking goes out the same day. Anything short or damaged gets replaced at our cost on an expedited timeline.
Finality is the nature of custom work: no returns once it prints. Your protections live earlier in the process, in the free proof and the written approval that nothing skips.
Order ten, order fifty, order five hundred: 10 pieces is our floor, and for your Russell crew, bigger packs simply pull the per-piece price down.
Send whatever exists. Vectors print perfectly, high resolution PNGs print clean, and anything below that gets redrawn free by the design team before it goes near a press.
Yes. We ship to all 50 states and to APO and FPO addresses for deployed and overseas service members.
Yes. The Design Lab shows live pack pricing, back print costs, size upcharges, and shipping as you build your design.
The standard clock is 5 to 7 business days covering both production and delivery. Many orders can run faster; name the date and we will confirm or decline honestly.
More answers on the full FAQ page.
The Russell coverage page shows the full picture, custom design statewide zooms out, and the service page covers the method itself. Other services in Russell: Screen Printing, Embroidery, DTG and DTF Printing, Sublimation, Banners and Signs.
A designer proofs your art free within 24 hours, and production waits for your written approval. Every pack price is already published.