From single pieces to full crew runs, Superior gets designed from scratch gear with honest pricing and a 5 to 7 day door-to-door timeline.
In-house designers turn napkin sketches and old low-res logos into print-ready vector art. Free with every order, proof in 24 hours. For Superior, that comes with published pack pricing and door delivery in 5 to 7 business days.
Census numbers put Superior at about 26,000 people on 36.6 square miles of Wisconsin, all of it covered by the same tracked shipping. The same run covers the neighboring communities too: Oliver, WI (6 mi), Duluth, MN (6 mi), Proctor, MN (8 mi) all order from the same shop at the same published pricing. The closest major installation is Camp Ripley, roughly 119 miles out, and unit orders from there run through this same process daily.
No storefront visit required. Send a rough idea or finished art, a real designer builds the proof at no charge, and the finished gear ships straight to Superior.
Custom Design demand around Superior does not stop at the town line. Crews from Oliver (6 miles out) order through the same process, which is why coverage is priced by pack, never by zip code.
Crests and emblems built with correct heraldry and licensing rules observed. The second order takes two minutes because the first one is archived down to the thread color.
A sentence of description is enough input for a full designed proof inside a day. Mixed sizes and colors in one run are standard here, not a special request.
Stencil, athletic, and period-correct lettering matched to the year that matters. One point of contact owns your order from first proof to delivery confirmation.
Shirts, banners, and signage drawn as one matched system. Ask for the honest option and you get it, even when it is the cheaper one.
A tight little product line, designed to move at the table. One point of contact owns your order from first proof to delivery confirmation.
Faded, blurry, or tiny source art gets redrawn into crisp vectors. Deadlines get treated like formation times, not suggestions.
The shop runs on habits borrowed from the people we serve: accountability by name, honest reporting, and deadlines that do not slide. Superior customers feel the difference on the first order.
Part of the job is refusing bad orders. When the art, the garment, or the date is wrong, saying so before you pay is the service.
The Design Lab puts your art on the real garment, takes your size counts, and totals the whole order, shipping included, without asking who you are.
Garment choice makes or breaks the order. These are the blanks Superior customers pick most, all designable online on real product photos.
Max weight, boxy drop, oversized print field: the streetwear formula. Ask for the honest option and you get it, even when it is the cheaper one.
Most new designs land on the Classic first. 80 plus colors means your art gets the exact backdrop it needs. Reorders match the first run exactly because we keep your art and specs on file.
Serious designs deserve the garment-dyed heavyweight, which reads brand rather than handout. The proof comes first and it is free, so what arrives is exactly what you signed off on.
The gap between what you have and what a press needs is our designers job to close, free with any order. Whatever the starting point, the output is the same: clean vectors, correct insignia, a proof within 24 hours, and unlimited revisions until you approve it in writing. Only then does anything print.
The Design Lab offers the self-serve path, with your art positioned on real product photos and the total priced as you go.
The table below is the actual price list Superior customers order from, light cotton tee, front print included, no asterisks.
| Quantity | Pack price | Per shirt | Shipping | Add back print |
|---|---|---|---|---|
| 10 pieces | $180 | $18 ea | $18 | $4 ea |
| 15 pieces | $250 | $16.67 ea | $18 | $4 ea |
| 20 pieces | $320 | $16 ea | $20.99 | $4 ea |
| 25 pieces | $375 | $15 ea | $20.99 | $3 ea |
| 50 pieces | $700 | $14 ea | $22.99 | $2 ea |
| 100 pieces | $1200 | $12 ea | FREE | $2 ea |
Three add-ons exist and all are flat per piece: the back print at the table rate ($3 from 25 pieces, $2 from 50), the oversized front at $3 or $2 depending on quantity, and extended sizes at $6 or $4. Nothing else gets added. The Design Lab applies every rule automatically, and the written quote confirms the total before anything is charged.
Two doors in: the quote form if you want a person on it immediately, or the Design Lab if you want to see it on the garment first. Either way, unfinished ideas are the expected input.
A real designer, not an algorithm, sends your proof within 24 hours. You change it as many times as it takes to be right.
Nothing goes to press until you approve the proof in writing. What you sign off on is exactly what prints, that is the whole point of the proof.
Standard turnaround is 5 to 7 business days from approval to doorstep, with rush available when the calendar demands it.
The specs live in our archive permanently: same art, same colors, same result, on demand.
Every order ships tracked to Superior addresses with standard production plus shipping at 5 to 7 business days. Free shipping kicks in at 100 pieces, and pack shipping rates below that are published, not surprises at checkout.
Boxes get counted twice against the roster before they seal, and the tracking number reaches you the day of pickup. Damage or shortage claims are our expense and our rush.
Absolutely. Bulk is where pack pricing shines, and big mixed-size runs ship counted against your roster with a single person accountable for the date.
Sizes 2XL and up add $6 per piece under 25 total pieces, or $4 per piece at 25 or more. The Design Lab includes it in your estimate automatically.
Finality is the nature of custom work: no returns once it prints. Your protections live earlier in the process, in the free proof and the written approval that nothing skips.
Our minimum is 10 pieces. Packs for your Superior crew begin at 10, the per piece price falls as the count climbs, and shipping goes free at 100.
Vector files such as AI, SVG, EPS, and PDF are ideal. A 300 DPI PNG with a transparent background also prints clean. If all you have is a screenshot, we redraw it free.
Yes, APO and FPO delivery is standard here, not an exception, and every state in the country ships the same way.
More answers on the full FAQ page.
Zoom out to custom design across Wisconsin, back to the Superior hub, or into the custom design deep dive. Other services in Superior: Screen Printing, Embroidery, DTG and DTF Printing, Sublimation, Banners and Signs.
You will see the proof before you pay and the price before you talk to anyone. That is the whole pitch.