From single pieces to full crew runs, What Cheer gets designed from scratch gear with honest pricing and a 5 to 7 day door-to-door timeline.
In-house designers turn napkin sketches and old low-res logos into print-ready vector art. Free with every order, proof in 24 hours. For What Cheer, that comes with published pack pricing and door delivery in 5 to 7 business days.
Census numbers put What Cheer at a community of 597 on 1.2 square miles of Iowa, all of it covered by the same tracked shipping. The same run covers the neighboring communities too: Thornburg, IA (4 mi), Delta, IA (6 mi), Gibson, IA (6 mi) all order from the same shop at the same published pricing. For the military community, Camp Dodge sits about 74 miles away, well inside our normal unit-order routes.
Nothing here needs a storefront. Art goes in by phone or upload, a designer proofs it free, and the shipment lands in What Cheer counted against your roster.
Because Thornburg sits only 4 miles from What Cheer, joint orders across town lines are common here: one proof, one pack price, two delivery stops if needed.
Unit art drawn right the first time, with anything trademark-sensitive flagged early. The second order takes two minutes because the first one is archived down to the thread color.
Start with words alone: the design team turns a description into finished art. Youth and adult cuts run side by side in the same pack at the same price structure.
Stencil, athletic, and period-correct lettering matched to the year that matters. Ask for the honest option and you get it, even when it is the cheaper one.
One design system across shirts, banners, and signs so everything matches. The second order takes two minutes because the first one is archived down to the thread color.
Merch collections designed with selling in mind, not just decoration. Mixed sizes and colors in one run are standard here, not a special request.
Faded, blurry, or tiny source art gets redrawn into crisp vectors. One point of contact owns your order from first proof to delivery confirmation.
This shop exists for the military community, and it shows in how orders run. Deadlines are treated like formation times, proofs are honest instead of optimistic, and when What Cheer customers call, a person who owns the order answers.
The same discipline applies inward: an unrealistic date or a design that will not print well gets flagged before you commit, not explained after.
The Design Lab puts your art on the real garment, takes your size counts, and totals the whole order, shipping included, without asking who you are.
Garment choice makes or breaks the order. These are the blanks What Cheer customers pick most, all designable online on real product photos.
The proving ground for new art, with an 80-color palette to frame it perfectly. The second order takes two minutes because the first one is archived down to the thread color.
Put the design on washed heavyweight cotton and it stops being a shirt and starts being merch. Youth and adult cuts run side by side in the same pack at the same price structure.
Max weight, boxy drop, oversized print field: the streetwear formula. We handle the art, the sizing spread, and the deadline. You handle handing them out.
The gap between what you have and what a press needs is our designers job to close, free with any order. Whatever the starting point, the output is the same: clean vectors, correct insignia, a proof within 24 hours, and unlimited revisions until you approve it in writing. Only then does anything print.
The Design Lab offers the self-serve path, with your art positioned on real product photos and the total priced as you go.
The table below is the actual price list What Cheer customers order from, light cotton tee, front print included, no asterisks.
| Order size | Pack total | Cost per piece | Freight | Back side |
|---|---|---|---|---|
| Pack of 10 | $180 | $18 ea | $18 | $4 ea |
| Pack of 15 | $250 | $16.67 ea | $18 | $4 ea |
| Pack of 20 | $320 | $16 ea | $20.99 | $4 ea |
| Pack of 25 | $375 | $15 ea | $20.99 | $3 ea |
| Pack of 50 | $700 | $14 ea | $22.99 | $2 ea |
| Pack of 100 | $1200 | $12 ea | FREE | $2 ea |
Back prints add per piece at the rate shown, dropping to $3 at 25 pieces and $2 at 50. Oversized full body fronts add $3 per piece under 25 pieces and $2 at 25 or more, and sizes 2XL and up add $6 each under 25 pieces or $4 each at 25 or more. Heavier garments follow the same pack structure at their own price points, all shown live in the Design Lab.
Start in the Design Lab on the exact garment we print, or send whatever you have through the quote form. Rough ideas are welcome, that is what the free design service is for.
The proof arrives inside a day, drawn at print size on your chosen garment and color. Change anything, as often as needed, at no cost.
The press does not move without your written yes. It is the single checkpoint that makes the no-returns policy fair.
Production and shipping run 5 to 7 business days standard. Rush options exist and get quoted honestly against your date.
Art, thread colors, and size history stay archived, so the next season run starts with one email.
Every order ships tracked to What Cheer addresses with standard production plus shipping at 5 to 7 business days. Free shipping kicks in at 100 pieces, and pack shipping rates below that are published, not surprises at checkout.
Before sealing, every carton is counted against the size roster, and tracking goes out the same day. Anything short or damaged gets replaced at our cost on an expedited timeline.
Yes. Runs in the hundreds of pieces with mixed sizes and colors are our normal work, managed by one point of contact from proof to delivery.
Sizes 2XL and up add $6 per piece under 25 total pieces, or $4 per piece at 25 or more. The Design Lab includes it in your estimate automatically.
There are no returns on custom orders; once printed, the work is final. That is exactly why production never starts without your written approval of a free proof, and why the size roster deserves a second look before you submit.
Yes, 10 pieces. That is the smallest run we print, packs for your What Cheer crew keep dropping the per piece price from there, and free shipping starts at 100.
Best case: vector art (AI, SVG, EPS, PDF). Very good case: a 300 DPI transparent PNG. Worst case: a screenshot, which our designers redraw at no charge anyway.
We do, at the same pace as domestic orders. Deployed and overseas service members at APO and FPO addresses are covered alongside all 50 states.
More answers on the full FAQ page.
See everything we deliver to What Cheer, browse custom design across Iowa, or read the full custom design service page. Other services in What Cheer: Screen Printing, Embroidery, DTG and DTF Printing, Sublimation, Banners and Signs.
A designer proofs your art free within 24 hours, and production waits for your written approval. Every pack price is already published.